Turn up your music marketing

Word spreads fast on Spotify.

Grow your audience, spread your music, and connect with fans through Ad Studio.

You have the mic

Ad Studio helps you be heard by the right Spotify listeners with audio and video ads — plus, it’s easy.

Promote your music

Give listeners a taste of your sound on a platform where they’re already listening and discovering new music. Simply upload your ad or use our free creative tools and services to create an audio ad from scratch.

Talk to your fans — and discover new ones

Use fan targeting to send your message directly to your fans. Or, you can target fans of other similar artists to reach potential new listeners who are likely to be into your music.

Measure your impact

See how your ad campaign impacted streams and listener growth on Spotify with streaming conversion metrics. These actionable entertainment advertising insights can help you with future campaigns.

Ready for Ad Studio?

Download our music marketing ad specs to learn everything you need to know to create your first ad, including tips to help you fine-tune your audio ad creative.

Understand your campaign results

Learn how to read your Ad Studio stats and what actions you can take with this guide to streaming conversion metrics.

Amplify your latest drop with Marquee

You can also promote new music with the latest tool from Spotify for Artists, currently in beta in the United States and Canada. Marquee helps you reach listeners who have shown interest in your music.

More on promoting music

Ready to be heard?

Your audio campaign is a click away with Ad Studio, Spotify's self-serve ad platform.

Looking for something a little more custom? Let's talk.