News & Inspiration

Create your best campaigns with Spotify Advertising creative best practices, how-to-guides, trend reports, audience insights, and more.

Success stories

Looking for some inspiration? Discover how brands and agencies are finding success with Spotify Advertising.

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Trends spotlight

2025 Wrapped for Advertisers

It’s our favorite time of year. Time to deep-dive into the Spotify streaming trends that shaped 2025 in your market—and get a head start on your marketing plans for 2026.

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Playbook

The Programmatic Playbook: Unlock better results across every channel

Guides

Advertising on podcasts—why do it and how does it work?

News

Introducing Canvas for Advertisers

Guides

Audio video advertising: the ultimate tonic for campaign success

Playbook

Spotify Performs: Raise the curtain on better ad performance

Guides

Why video ads on Spotify are a game-changer for your brand