Tunetorials
Tune in to great performance on Spotify
Great performance happens when brands add Spotify to their media mix. Effective campaigns start with intentional setup and smart measurement strategies.
Watch: How to drive ROI with your campaign setup
Mic check: Watch the music video to learn how to set up your campaign for success.
Choose your buying path
Leverage the right automated, biddable buying path for you. Use Spotify Ads Manager for control and Spotify Ad Exchange for omnichannel efficiency.
Pick your campaign objective
Whether your campaign objective is reach, clicks, app installs, or something else, our machine-learning ad tech will optimize for your desired outcome.
Customize to meet your business goals
Define your ad formats (audio, video, or display), ad placement (music, podcasts, or both), and targeting parameters (but keep it broad to optimize for success).
Listen: How to track your ad’s success
Spotify's first-party tracking tool, the Spotify Pixel, lets you measure what happens after someone hears or sees your ad—from site visits to sign-ups and purchases—so you can better understand your campaign’s impact. Grab your headphones and hear that journey come to life.
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