Spotify Sessions: Deliver great ad performance

Ready to deliver great ad performance? Watch our latest video series below to learn how our product solutions can help your Spotify ad campaigns succeed.

Introduction with Meena Neti Amin

From fandom to performance with Jenny Haggard

Gain crucial insights into cultural trends and seasonal streaming behavior on Spotify that will help elevate your H2 media plans.

Automated and Performant with Sam Bevan & Savanna Ramsey

Hear from our product experts on Spotify Advertising's latest automated buying features designed to drive effectiveness across the funnel, and receive guidance to build your most impactful Spotify campaigns.

Performance in Practice with Karl Mukaz & Kyle Hardy

Learn directly from successful advertisers that applied our practical insights and proven best practices to create Spotify ad campaigns that delivered on their business objectives.

Here's one we made earlier...

Check out our previous Spotify Sessions from 2025.

Introduction and Welcome

With Meena Neti Amin, Global Brand Strategy Lead, Spotify Advertising

Episode 1: What’s Trending on Spotify

In our first episode, discover the latest research from Spotify on how we’re capturing engagement, plus the current advertising trends that are grabbing our users’ attention.

With Jenny Haggard, Global Thought Leadership Lead, Spotify Advertising

Episode 2: New Ways to Buy, Create, and Measure

Spotify’s Global Head of Emerging and Scaled Advertising, Sam Bevan, sits down with Senior Product Marketing Manager, Dodes Page, in the Spotify Podcast studio to explore the platform’s exciting new features, including AI-powered audio ad-creation, enhanced targeting, and refined measurement solutions.

With Sam Bevan, Global Head of Emerging and Scaled Advertising, and Dodes Page, Senior Product Marketing Manager, Spotify Advertising

Episode 3: Creative Best Practices for Advertisers

The third episode guides you through data-driven creative best practices derived from the highest-performing audio and video campaigns on Spotify. Watch to help ensure your brand’s message is seen and heard, on Spotify.

With Sarah Isle, Brand Strategy Lead, Emerging and Scaled Advertisers, Spotify Advertising

Spotify Sessions 2024

Episode 1: Why Spotify

In our first episode, find out why Spotify’s role in our users’ daily lives is beneficial for you as a brand—and why adding Spotify to your media mix drives results across the funnel.

With Meena Neti Amin, Senior Business Marketing Manager, Spotify Advertising

Episode 2: How Spotify

In Episode 2, we share the core benefits of using Spotify Ads Manager, as well as recent product updates. Discover the different ways you can bring ads to life and customize campaigns to suit your business goals.

With Savanna Ramsey, Associate Director, Product Marketing, Spotify Advertising

Episode 3: Creative Best Practices

Episode 3 guides you through data-driven creative best practices derived from the highest-performing audio and video campaigns on Spotify. Watch to help ensure your brand’s message is seen and heard, on Spotify.

With Amy Dalson, Associate Director, Marketing Research and Intelligence, Spotify Advertising

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