Ad Specs
Homepage takeover specs & requirements
Own the first impression on Spotify’s homepage for 24 hours. This high-impact, clickable solution supports rich media and interactive elements to capture attention. Available via Direct IO.

Video:
- Aspect ratio: 16:9
- File types: MOV or MP4
- Length: up to 30s
- File size: maximum of 500MB
- Resolution: minimum of 720p (1280x720 pixels)
OR
Display:
- Aspect ratio: 1.91:1 (landscape)
- Dimensions: minimum of 800 x 418 pixels
- Dimensions: maximum of 1200 x 628 pixels
- File type: JPG
- File size: maximum of 75MB
Additionally, you must provide an advertiser name, call-to-action text, tagline, logo, and clickthrough URL as outlined below. Download the template file to see how your creative will look.
- Advertiser name: 2 to 25 characters
- Call-to-action (CTA): 21 predefined options available in the ad creation flow
- 2 to 40 characters
- 2 to 20 characters for double-byte languages like Japanese, Korean, and Chinese
- Minimum dimensions: 600x600 (square)
- File types: JPG or PNG
- Maximum file size: 75MB
- All third-party tags and tracking URLs must be in https format.
- Spotify Pixel is not currently supported.