With Sponsored Session, your brand becomes a gateway to an enhanced streaming experience. Offer your audience the opportunity to unlock 30 minutes of uninterrupted listening in exchange for watching your brand’s video.
Users receive your brand’s Sponsored Session offer only if the app is in view, at the start of mobile sessions. After watching your video message, a clickable display unit appears, inviting further engagement and initiating the 30-minutes of uninterrupted listening.
The following spec sheet represents the requirements for Direct I/O. Please contact your account representative for the programmatic spec sheet.
Mobile, tablet devices.
Component 1: "Watch Video" Title Card
Image and Voiceover: Provided by Spotify
Component 2: Video (Hosted by Spotify)
Length: Maximum 30 seconds
File Type: MOV, MP4
Max File Size: 500 MB
Aspect Ratio: 9:16 (portrait)
Quality: HD 720x1280 or similar (portrait)
HD 1280x720 or similar (landscape)
Volume: RMS normalized to -14 dBFS
Peak normalized to -0.2 dBFS
Additional Requirements: No black bars (no letter-boxing, pillar-boxing, or window-boxing)
Frame rate should be NTSC or PAL compatible
No interlaced videos
Video must be submitted without leaders (no slates, countdowns, etc.)
All files must include sound - no silent videos will be accepted.
Component 3: Branded End Card (Hosted by Spotify)
Image Dimensions: 640x640
Max File Size: 200 KB
File Type: JPG
3rd Party Tracking: Click commands and 1x1 tracking pixels only
All third-party tags and tracking URLs need to be in https format.
Additional Requirements: Must provide clickthrough URL (only one clickthrough URL can be used)
Can click to Spotify URLs and external links.
No auto-play external links.