Help Center
Ad creation on Ad Studio
Setting a call-to-action
"Learn more" is the default call-to-action (CTA) for each ad you create in Ad Studio. This CTA is localized into your audience's preferred language.
You may also choose from the following calls-to-action, which are available in English and Spanish:
- Apply now
- Book now
- Buy now
- Buy tickets
- Click now
- Download
- Find stores
- Get coupon
- Get info
- Listen now
- More info
- Pre-save
- Save now
- Share
- Shop now
- Sign up
- Visit profile
- Visit site
Once you select your call-to-action, you'll need to enter a clickthrough URL. This is the link that users will visit when they tap or click on your image or call-to-action button.
Note: Spotify Ad Studio doesn't support URLs with special characters. As an alternative, we recommend creating a shortened or encoded version of the URL with a site like bitly.com or urlencoder.org.
More ad creation help:
- Ads overview
- Promotion type
- Scheduling ad delivery and rotation
- Setting a custom frequency cap
- Audio ad creative
- Video ad creative
- Using audio creative tools
- Revising your audio ad
- Ad approval
Questions about running ads on Spotify using Ad Studio?
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