All Ears on You

Harness the power of audio through Spotify’s deeply engaged audience, medium-defining content, and cutting-edge ad innovation.

Listening is an immersive experience.

  • 67%

    67% of Gen Zs in the U.K. agree that they use audio to reduce their stress levels.2
  • +90%

    Spotify reaches over 90% of Gen Zs and more than half of internet users aged 25-44 in the U.K. (59%).3
  • +16M

    Podcasts today reach over a quarter of the U.K. population every month.4

Tuned-in and immersed

Ads on Spotify have +19% higher brand impact compared to all other media.5

When you advertise on Spotify, you have a unique opportunity to tap into the creative power of audio and break through to your audience.

Personalised playlists, podcasts, and ads

45% of Spotify Free users in the U.K. say they pay more attention to ads on Spotify because they’re more relevant and tailored to their tastes.6

Listeners trust Spotify to help them discover new, original, and exclusive content, from made-for-you playlists like Discover Weekly to 3.6M podcast titles like, Jaackmaate's Happy Hour, Brydon & and Call Her Daddy.7

Breaking new ground in sound

People use Spotify to soundtrack their lives. Reach them when they listen to podcasts, both on and off Spotify, with audience-based campaigns on the Spotify Audience Network.

Ready to get started?

Get in touch with a sales rep to explore our managed service, custom ad solutions, and pricing.
Sources: 1 Spotify First-Party Data, Global, Q4 2021
2 Spotify Culture Next survey, conducted in April 2021 among 500 respondents 15-40 in U.K.
3 Comscore Media Metrix, Desktop 2+ and Total Mobile 13+, Market=UK, September 2021
4 eMarketer, September 2021
5 Neuro-Insight and Spotify, June 2021 6 Spotify & Kantar: TNS Research, UK Age=16-64, 2020; Spotify Free Users 7 Spotify First-Party Data, Q4 2021