Ad formats that help drive outcomes

Our ad formats meet fans across music and podcasts. Deliver the right message across screenless and in-focus listening, viewing, and browsing experiences.

Our formats work better together

Adding video and display to audio campaigns can drive up to 90% more incremental sales compared to audio alone.¹

Eye-catching video ads

Create moments of connection through visual storytelling. Video ads reach fans while they’re actively viewing music and podcast content.

Attention-grabbing audio ads

Reach fans throughout their day, even in screenless moments when other platforms can’t. Audio ads connect you with focused fans across music and podcasts.

Prominent display ads

Showcase visuals alongside what’s playing to complement audio. Display ads capture attention when fans explore music and podcast content.

Swipeable carousel ads

Share more with multiple cards in the Now Playing view. Each card links to its own destination, giving fans more ways to explore your brand's world.

Get your ads

on Spotify today

Relevant stories
to get you started

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Inspiration

Creative Best Practices: Spotify Ads

Trends

Take the 2024 Podcast Trends Tour

News

Introducing Canvas for Advertisers

Guides

Audio video advertising: the ultimate tonic for campaign success

Trends

Culture Next 2024: Explore Gen Z Trends

Success stories

LinkedIn connects with audiences through a multi-format campaign