Ad formats that help drive outcomes

Our ad formats are as dynamic as our fan base. Deliver the right message to the right people across screenless and in-focus moments.

Our formats work better together

Adding video and display to audio campaigns can drive up to 90% more incremental sales than audio alone.¹

Eye-catching video ads

Create moments of connection through visual storytelling, served only when your audience is viewing the app.

Attention-grabbing audio ads

Reach fans across their day, even in screenless moments when other platforms can’t. Ads play between songs, when listeners are focused and distraction-free.

Prominent display ads

Showcase visuals alongside what’s playing to complement audio and capture attention when fans are actively engaged.

Swipeable carousel ads

Share more with multiple cards in the Now Playing view, each linking to its own destination.

Thought-provoking podcast ads

Reach receptive fans in the podcasts they love across audio and in-stream video formats.

Get your ads

on Spotify today

Relevant stories
to get you started

View all
Inspiration

Creative Best Practices: Spotify Ads

Trends

Take the 2024 Podcast Trends Tour

News

Introducing Canvas for Advertisers

Guides

Audio video advertising: the ultimate tonic for campaign success

Trends

Culture Next 2024: Explore Gen Z Trends

Success stories

LinkedIn connects with audiences through a multi-format campaign