Audio

Audio Ads

[en-SG] How It Works // Catalog 1 // Catalog Entry Audio

Audio streaming is now a part of our daily lives, and we are all wired for sound. Whether it's the morning commute, the gym routine, or focusing at work, our Audio Everywhere ad solutions allow you to reach your target audience on any device, in any environment, during any moment of day.

Audio ads are served between songs during active sessions, ensuring that your brand achieves 100% SOV.

In addition to the audio spot, your brand takes ownership of a clickable companion display unit, allowing you to extend your campaign and drive traffic to a URL destination.

Platforms

Mobile, Tablet, Desktop & Web, Gaming Consoles, Connected Speakers, Connected TVs (Select only)

Get creative with audio

Tailor your Audio creative and use our streaming intelligence to deliver memorable audio ads in contextually relevant moments. Let's dive in, and explore some creative execution possibilities.

[en-SG] AD EXPERIENCES // Audio // Image 2

3D Audio

With 88% of Spotify’s audience listening through headphones, brands can add depth to an audio ad, and drive memorable engagement though the effects of surround sound with 3D audio creative.

Put your headphones on, and take a listen.

Asiacom Mock Ad - Every Room

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Netflix - The Victims' Game (ZH-TW)

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Adidas - Ultra Boost

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Nando's - Sweet Potato Chips

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Dynamic Audio

Dynamic Audio allows us to serve hyper-personalised messages to every individual based on their context.

We can use a combination of various data triggers to enhance personalisation – from weather, time of day, location, and even promotional campaign data, brands can reach specific audiences through the use of smart programmatic technology.

Aria Airlines Mock Ad - At Work

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Aria Airlines Mock Ad - Rush Hour

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Weis - Sunny Adelaide

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Weis - Rainy Melbourne

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Targeted Audio

As marketers, we throw the word context around a lot – like, a lot. That's because we know getting context right – landing the right message, in the right setting, at the right time – is the holy grail for brands. Spotify's streaming intelligence, coupled with brand and technology partnerships worldwide offer advertisers the opportunity to be heard in the moment, across platforms and devices.

This is a huge advantage as brands can now tell their story in new Audio environments and quieter moments, without disrupting the listening experience – creating a positive brand association.

Axe Ice Chill - Workout Moment

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Pandamart - Everyday Dramas

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Gillette Skinguard - Gen Z (ZH-TW)

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Let’s talk

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